Rick Devens reveals what he's buying Drew Campbell after 'Big Brother' win
After winning Big Brother 28 and securing more than $800,000, Rick Devens says he plans to buy finalist Drew Campbell a gift as he considers how to use his prize money.
Rick Devens is leaving Big Brother 28 with the season’s biggest prize—and a promise to share a piece of the celebration with finalist Drew Campbell.
Devens, who has now added a Big Brother victory to his résumé as a two-time Survivor alum, spoke about his plans for the money after winning the competition. The prize, which amounts to more than $800,000, will give him plenty of options as he begins life after the show. Even so, one of his first thoughts involves the person who stood across from him at the end of the season.
According to Devens, he intends to buy Campbell a gift. The gesture reflects the relationship the two competitors developed during the season and offers a personal note to the end of a high-pressure competition. While the cash prize belongs to Devens, his comments suggest that he does not view the finale as a moment reserved only for himself.
The promise is also a reminder of how quickly relationships formed inside the Big Brother house can extend beyond the game. Contestants enter the show competing for the same grand prize, but they also spend weeks living together under unusual pressure. Alliances can change, trust can disappear and decisions made in private can determine who remains in the competition. By the finale, the people who began as rivals may also have a shared history that is difficult to explain to anyone who was not there.
For Devens and Campbell, that shared history now comes with an added layer: Devens won, while Campbell finished as a finalist. A gift from the winner does not change the result, but it can acknowledge the role Campbell played in making the season’s end meaningful. Devens’ plan turns a financial windfall into a gesture between two people connected by the same competition.
Devens’ win is especially notable because of his previous reality television experience. He is a two-time Survivor alum, making his Big Brother victory another major achievement in the world of competitive unscripted television. Appearing on more than one strategy-based reality show requires a contestant to adapt to different environments, different expectations and different kinds of social pressure. His latest victory adds another chapter to a television career already shaped by competition.
The Big Brother prize also creates practical questions about what comes next. More than $800,000 is a life-changing amount of money, but the immediate excitement of winning can make long-term decisions difficult. Devens’ comments indicate that he is thinking about both sides of the experience: the larger financial responsibility that comes with the prize and the smaller, more personal choices that can make the victory feel real.
Buying something for Campbell appears to be one of those personal choices. Rather than focusing only on what he can purchase for himself, Devens has identified a way to mark the season with someone who shared the final stage of the journey. The exact item is part of the story’s appeal, because it gives the winner a chance to turn a television result into a tangible expression of appreciation.
That kind of gesture can carry several meanings after a reality competition. It may celebrate a friendship, recognize a difficult opponent or simply provide a humorous reminder of the season. It can also help separate the game from the people who played it. On Big Brother, contestants must make decisions that benefit their own chances of winning. Outside the house, those same contestants can decide what kind of relationships they want to maintain.
Devens’ plan for Campbell suggests that the competitive outcome is not the only part of the season he wants to remember. The prize money gives him the ability to make a significant purchase, but the intended recipient gives that purchase emotional context. Instead of being just another expense, the gift becomes part of the story of how the season ended.
For viewers, the announcement offers a different perspective on the finale. Big Brother is built around evictions, alliances and strategic decisions, yet the show’s aftermath often reveals which connections were strong enough to survive the competition. The winner’s plans can therefore be as revealing as the winner’s final speech. Devens’ decision to include Campbell in his celebration shows that the season’s relationships remain important after the cameras stop following the contestants.
The financial side of the victory will naturally attract attention as well. A prize of more than $800,000 can support major personal goals, but Devens has not presented the money solely as an opportunity for luxury. His remarks frame the winnings as something connected to the people and experiences that came with the competition. The planned purchase for Campbell is a relatively simple idea, yet it gives the larger prize a human dimension.
There is also a sense of continuity between Devens’ past and present television appearances. His experience as a two-time Survivor participant means that audiences already know him as someone comfortable with the demands of reality competition. Winning Big Brother gives that experience a new setting and a different outcome. It also allows him to move from being recognized as a returning competitor to being remembered as the season’s champion.
That distinction matters because reality television victories are shaped by more than a single challenge or final decision. Contestants must manage their reputations, read the people around them and remain effective while the rules of the game place them under constant scrutiny. Devens’ victory represents the culmination of that process. His decision to spend part of the prize on Campbell adds another layer to the way he wants the win to be remembered.
Campbell’s position as a finalist makes the planned gift particularly significant. Reaching the end of Big Brother is itself a major achievement, even though only one person receives the top prize. A finalist has survived the same broad test of strategy and endurance, and the final result often leaves another contestant just short of the title. Devens’ gesture recognizes that Campbell was not merely part of the cast but a central figure in the conclusion.
The gift may also become one of the more memorable details associated with the season. Big Brother audiences tend to remember major strategic moves and dramatic votes, but they also remember what happens once the competition is over. A winner using the prize money to purchase something for a fellow finalist creates a story that exists outside the usual language of victory and defeat.
For Devens, the next phase will involve deciding how much of the money to save, how much to spend and how much to share. His public comments so far highlight one immediate plan: buying Campbell a gift. They do not turn the entire prize into a detailed financial blueprint, but they do show that he is considering the winnings in a personal way rather than treating them as an abstract number.
The contrast between the scale of the prize and the intimacy of the gift is part of what makes the story appealing. More than $800,000 can represent financial freedom, major purchases and long-term security. A present for one former competitor, however, is about recognition. It says that the relationships formed during the season have value even after the final vote has been counted.
Devens’ background also makes his approach easy to understand. Someone who has competed on both Survivor and Big Brother has experienced the unusual bond that comes from sharing a closed, highly competitive environment. The details of each show may differ, but both require contestants to live with uncertainty while trying to influence the people around them. That experience can create connections that remain meaningful after the game is finished.
As audiences learn more about Devens’ plans, the purchase for Campbell will likely remain a focal point. The gift is a concrete example of how he intends to use his winnings, and it gives Campbell a place in the story of the champion’s first decisions outside the show. It also shifts attention away from the idea that a reality competition produces only one winner. Devens collected the prize, but the season’s relationships do not have to end with the finale.
For now, the clearest picture is simple. Rick Devens won Big Brother 28, became a champion after previously appearing on Survivor twice, and took home more than $800,000. Among his plans is a purchase for Drew Campbell, the finalist who shared the final stretch of the competition with him. The item may be only one part of how Devens uses the money, but it is the detail that best captures the personal side of his victory.
After weeks of competition, the season ended with Devens holding the title and Campbell standing as the runner-up. Their next chapter will take place away from the Big Brother house, without the same votes, alliances or pressure. Devens’ promised gift offers a small but meaningful bridge between those two worlds—a reminder that even when the game ends, the connections made during it can continue.