The Giggly Squad brand from Hannah Berner and Paige DeSorbo is heading to SiriusXM under a multiyear agreement that will also include new exclusive programming expected to roll out in 2027.
Hannah Berner and Paige DeSorbo’s Giggly Squad is moving to SiriusXM under a new multiyear agreement, bringing the entertainment brand into the audio company’s programming lineup.
The deal marks a new stage for Giggly Squad, the project associated with Berner and DeSorbo. While the announcement establishes SiriusXM as the brand’s new home, the companies have not yet disclosed the full details of the arrangement, including its financial terms or the precise timing of every part of the transition.
In addition to the existing Giggly Squad offering, the agreement is expected to cover a slate of new exclusive programming. Those projects have not yet been announced. According to the available information, the new programming is expected to begin rolling out in 2027.
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The decision gives SiriusXM an opportunity to expand its relationship with Berner and DeSorbo beyond a single show or format. It also gives Giggly Squad a larger audio platform through which the brand can develop additional projects over the course of a multiyear partnership.
For listeners, the most immediate significance of the deal is the change in where Giggly Squad will be presented. SiriusXM’s involvement is expected to make the program part of the company’s broader subscription-based audio ecosystem. The announcement, however, does not specify whether every existing element of Giggly Squad will change, nor does it outline how the move will affect availability for current audiences.
Those questions are likely to be addressed as SiriusXM and the Giggly Squad team release more information. At this stage, the companies have confirmed the partnership and the planned development of additional exclusive programming, while leaving the details of the 2027 slate to a later announcement.
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The agreement is notable because it treats Giggly Squad as a broader programming property rather than limiting the partnership to one title. A slate of programming can include multiple concepts or formats, although no specific projects have been revealed in this case. Until the parties announce the lineup, the scope of the expansion remains undisclosed.
The multiyear structure also indicates that SiriusXM and the creators are planning for a sustained relationship rather than a short-term promotional arrangement. The length of the agreement has not been specified, so it is not yet possible to determine how many years the partnership covers. What is clear is that the collaboration is intended to extend across multiple stages, including the initial move and the later introduction of exclusive programming.
For SiriusXM, the deal adds a recognizable creator-led brand to its offering. For Berner and DeSorbo, the agreement provides a formal partnership with an established audio company while preserving room for Giggly Squad to develop in new directions. The announcement does not describe the creators’ specific responsibilities within the new programming slate, so those details will need to be confirmed in future updates.
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The planned 2027 rollout is also an important part of the announcement. It gives the companies time to define and prepare the new projects, but it also means that audiences will have to wait for information about what those shows or features will be. No titles, formats, episode schedules or launch dates for the exclusive programming have been announced.
That lack of detail makes the current announcement primarily a partnership news story rather than a full programming reveal. The core information is the agreement itself: Giggly Squad is moving to SiriusXM, the deal is multiyear, and additional exclusive content is planned for a later date.
The announcement does not provide a broader corporate strategy from SiriusXM, nor does it identify other projects connected to the agreement. It also does not state whether the new programming will be released all at once or introduced in stages. The phrase “slate of new exclusive programming” suggests multiple projects, but the companies have not offered enough information to describe them individually.
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That distinction matters for audiences trying to understand what the partnership means in practical terms. A move to a new platform can involve changes to distribution, scheduling and access, but none of those elements have been detailed here. Until SiriusXM or the Giggly Squad team provides additional guidance, listeners should view the announcement as confirmation of the new partnership rather than a complete set of service instructions.
The deal also places emphasis on exclusivity. SiriusXM has described the forthcoming work as exclusive programming from Giggly Squad, meaning the planned projects are being developed specifically as part of the relationship. The exact meaning of exclusivity for each future release has not been explained, and no information has been provided about how the new material will relate to the existing Giggly Squad offering.
For the creators, the agreement creates a platform for continued collaboration. Berner and DeSorbo are named in connection with the Giggly Squad brand, while the announcement does not identify additional talent, producers or creative partners. It is therefore too early to say who else will participate in the planned slate or whether the projects will feature the same on-air structure as the existing program.
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The timing of the expected 2027 rollout suggests that the next phase of Giggly Squad will unfold over time. The companies may use the period before launch to determine the shape of the programming, but no production timetable has been made public. The absence of a confirmed date also means the projects could be announced in separate stages rather than through one comprehensive reveal.
From a business perspective, a multiyear deal can provide greater stability for both sides. SiriusXM gains a continuing relationship with a creator-driven entertainment property, while Giggly Squad gains the support of a major audio distributor for its next phase. The announcement does not disclose the commercial terms, audience targets or performance expectations attached to the agreement, so the financial impact cannot yet be assessed.
The move also reflects the continuing importance of personality-based programming in digital audio. Audiences often follow individual hosts and brands across formats, and a recognized name can provide a foundation for additional shows or special projects. In this case, however, the available announcement does not quantify Giggly Squad’s audience or describe its previous performance. Any assessment of the brand’s commercial reach would therefore go beyond the confirmed details.
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What can be said with certainty is that SiriusXM sees enough potential in Giggly Squad to enter a long-term arrangement and plan additional exclusive work. The decision gives the brand a chance to broaden its identity, although the eventual shape of that expansion will depend on the projects that are ultimately announced.
The partnership may also affect how Giggly Squad is positioned in the wider audio market. SiriusXM’s involvement can place the brand within a larger collection of entertainment offerings, potentially exposing it to listeners who are not already familiar with Berner and DeSorbo. The announcement does not promise a specific audience increase or identify promotional plans, so any expected growth remains speculative.
For now, the central takeaway is straightforward. Giggly Squad is moving to SiriusXM under a multiyear deal, and that agreement includes plans for additional exclusive programming that is expected to arrive in 2027. The projects themselves remain under wraps.
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More information will be needed to determine how the move affects current listeners, whether the existing program will receive a new schedule or presentation, and what kinds of new shows SiriusXM and the Giggly Squad team are preparing. None of those questions has been answered in the initial announcement.
The companies have also not announced the specific date on which the SiriusXM transition will take effect. Without a confirmed launch schedule, listeners cannot yet determine when the new arrangement will begin in practice. The same is true of the 2027 programming slate, for which there are currently no public titles or release dates.
That staged approach is common in major entertainment partnerships, where the initial agreement is announced before individual projects are ready to be introduced. In this case, the first announcement establishes the relationship and sets expectations for future expansion. Subsequent updates are expected to provide the operational details that are still missing.
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Until then, the agreement represents a significant new chapter for Giggly Squad without revealing all of its creative plans. Berner and DeSorbo will continue to be the names attached to the brand as it enters its SiriusXM phase, while the promised exclusive programming gives the partnership a longer-term horizon.
As the 2027 rollout approaches, audiences will be watching for details about the new slate, including its formats, schedule and availability. For the moment, SiriusXM has confirmed the destination and the duration of the arrangement, but the next set of Giggly Squad projects remains to be announced.